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Intertraffic China, 15-17 March 2007

Chinese Market
The Chinese and South-East Asian markets are among the fastest growing in the world. The key issue for your company is how to gain a foothold in unfamiliar territory or strengthen your existing network. Intertraffic has always specialised in going to places where market demand is on the rise. We lay the foundations so you can meet the right people. Countless companies have benefited from this pioneering yet low-risk approach. Why shouldn’t you?
China has a total population of at least 1.3 billion people, over a third of whom live in cities and towns. Both these figures will grow, not least because China’s average annual GDP growth is set to continue at a staggering 8% for the rest of this decade. Economic and urban growth on this scale has huge implications for the traffic and transport markets. This is clearly the right time to introduce Intertraffic into China.
Unprecedented Road Expansion
In the late 1990s, the Chinese government instituted a central policy of expanding domestic demand and improving infrastructure construction. As a result, the country’s transportation infrastructure is now entering its primary development phase. The figures below emphasise why the Chinese market deserves a world-class road traffic exhibition:
Total investment in road facilities had reached US$ 58.8 billion in 2004 and is still increasing.
China has some 41,000 km of expressway in 2005, ranking second in the world: It is expected to reach 65,000 km by 2010.
Overall length of national highway by 2010 will be 2.3 million km. Over 95% of rural areas and 80% of administrative villages will have access to asphalt or cement roads.
Foreign Investment in China
Previous barriers to you doing business in China are history – the government now encourages foreign investment in transportation, especially road construction. The country’s WTO commitments to open up freight and passenger markets to foreign capital and corporations enhance the point. And the Asia Development Bank is currently conducting research on policy reform in road transport for the Chinese Ministry of Commerce - another key signal that China is opening up this giant sector to the world. Exhibiting at Intertraffic China will ensure that you are at the cutting edge of these opportunities.
Key Reasons to Exhibit
Gain a foothold in one of the world’s fastest growing markets
Access the enormous opportunities offered by the Chinese transportation industry
Major road expansion and infrastructure programmes underway in China
An ideal platform for making Chinese business contacts
Highly qualified visitors with decision-making authority
Low-risk and low-cost way to reach this vast emerging market
Exhibitor profile
Manufacturers, importers and agents (official indicated by the manufacturer) of products and services of infrastructure, traffic management, safety and parking and who are active in the region of Intertraffic China.
Visitor profile
Decision-makers, joint decision-makers, consultants, contractors and influencers from private companies, municipalities, provinces, the Ministries of Transport etc. working in the field of infrastructure, traffic management, safety and parking and working in the region of Intertraffic China.
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